9 Advantages of Freight Transport and Delivery Tracking
12 Ways Freight Transport Services Avoid Last Mile Issues
3 January 2023
19 Ways Technology Enables Freight Transport Management
4 January 2023
Show all

9 Advantages of Freight Transport and Delivery Tracking

Freight transport companies that offer delivery tracking services tend to attract more customers for several reasons. Firstly, delivery tracking provides transparency and peace of mind for both the sender and the recipient of the shipment. The sender knows exactly where their goods are at any given time, and can provide updates to the recipient if necessary. This is especially important for time-sensitive or high-value shipments, where even a slight delay can have serious consequences.

1. Transparency in Shipping Operations

One of the main benefits of delivery tracking is that it provides transparency to the customer. With traditional freight transport methods, customers often have little visibility into the status of their shipments. They may have to rely on vague or incomplete updates from the company, or have to wait until the delivery arrives to know where it is in the process. This lack of transparency can be frustrating and lead to a poor customer experience.

2. Personalised Service

Delivery tracking helps to improve the overall customer experience by providing more personalised service. When a customer can track their shipment, they can contact the freight transport company with any questions or concerns they may have. This can include inquiring about the status of the shipment, requesting updates on its location, or requesting a change in delivery instructions. By providing this level of personal attention and responsiveness, freight transport companies with delivery tracking can differentiate themselves from their competitors and build a strong customer base.

3. Checks Delayed Shipments

Delivery tracking also helps to improve customer satisfaction by reducing the number of lost or delayed shipments. When a shipment goes missing, it can be a frustrating and time-consuming process to locate and retrieve it. By using a freight transport company with delivery tracking, customers can quickly and easily locate their shipment and receive updates on its status. This can save a lot of time and hassle, and helps to build trust and loyalty between the customer and the freight transport company.

4. Facilitates Planning

Another reason why freight transport companies with delivery tracking attract customers is that it allows for better planning and scheduling. If a customer knows exactly when their shipment will arrive, they can plan their business or personal activities around that date. This is particularly important for businesses, as it allows them to plan their inventory and production schedules more accurately. For example, a business that relies on a regular shipment of raw materials can plan their production schedule around the expected arrival of those materials. This helps to improve efficiency and reduce waste, which can save the business money and improve their bottom line.

5. Flexible Delivery Options

Freight transport companies with delivery tracking also tend to attract customers because it allows them to offer more flexible delivery options. For example, a customer may need a shipment to be delivered at a specific time of day, or may need to change the delivery address after the shipment has been dispatched. With delivery tracking, these requests can be easily accommodated, which can be a major advantage for customers who need to manage their shipments around their own schedules.

6. Helps Time-sensitive Deliveries

Delivery tracking, on the other hand, allows customers to see exactly where their shipment is at any given time. This can be especially useful for time-sensitive deliveries, as customers can get a better idea of when to expect their package. It can also help to alleviate concerns about the safety and security of the shipment, as customers can see if there have been any delays or issues along the way.

7. Rreduce Downtime

Another reason that delivery tracking is attractive to customers is that it allows them to plan around the delivery. This is especially important for businesses that rely on the timely arrival of shipments to keep their operations running smoothly. With delivery tracking, they can know exactly when to expect the delivery and can plan their workload accordingly. This can help to reduce downtime and improve efficiency, ultimately leading to cost savings for the business.

8. Stay Informed About Goods in Transit

Delivery tracking can also help to improve the customer experience by providing a sense of control. Many customers feel powerless when it comes to the delivery process, as they have little influence over the speed or accuracy of the delivery. Delivery tracking gives them the ability to track their shipment and stay informed about its progress, which can help to alleviate some of this sense of powerlessness.

9. Addresses Delivery Issues, If Any

Apart from the above benefits, delivery tracking can also help freight transport companies to improve their own operations. By tracking shipments in real-time, companies can identify and address any issues that may arise more quickly. This can help to reduce delays and improve overall delivery times, which can lead to increased customer satisfaction. It can also help to improve the accuracy of deliveries, as companies can more easily identify any discrepancies or mistakes in the shipping process.


Overall, it is clear that freight transport companies with delivery tracking attract customers for a variety of reasons. From providing transparency and peace of mind to improving customer satisfaction and the overall customer experience, delivery tracking is a valuable service that can help freight transport companies stand out in a crowded market. By offering this service, companies can build trust and loyalty with their customers, and ultimately drive business growth and success.

Leave a Reply

Your email address will not be published. Required fields are marked *

P O W E R E D _ B Y _ K E N T _ C O D E R S _ U K